This product shoot for Zikel Cosmetic focused on highlighting the essence of modern beauty — radiant skin, vibrant tones, and confident femininity. As a brand dedicated to empowering women through quality skincare and makeup products, Zikel needed visuals that reflect clarity, glow, and elegance.
The creative direction leaned toward a clean, minimal look with bold highlights on skin texture, product interaction, and confident expressions. Shot in a controlled setting with soft yet defined lighting, each image was carefully crafted to emphasize product performance — from foundation to glow-enhancing skincare.